Hi All,
I’m looking to gather insight from anyone who has experience transitioning a paid subscription LMS model to a free offering for all customers.
We’re exploring what this shift might look like and would love to learn from others who’ve been through it. Specifically, I’m interested in:
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Key considerations before making the change
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Operational or technical impacts you didn’t anticipate
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Pricing or packaging ripple effects
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Customer communication strategies
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Adoption trends after removing the paywall
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Things you wish you had known beforehand
If you’ve led (or been part of) a similar transition, what worked well? What would you do differently? Were there unintended consequences — positive or negative?
Appreciate any feedback, guidance, tips, or lessons learned you’re willing to share. Thanks in advance!
Happy Learning! =)
Courtney
